Media text powerpoint evaluation

Evaluation

Directors chair interview

This is my directors chair interview where i cover how all my media productions goes well together effectively, and how I came about this through audience research and feedback.

Teaser trailer commentary

This is my Commentary of how my teaser trailer develops from media conventions through the use of non diegetic sound.

Teaser trailer

Here is my final teaser trailer for my media production.

Tools of recording

I would like to show you the most commonly used tools I used throughout the production of my posters, magazine and teaser trailer. All these items have been used in many manners, and I will like to tell you there uses.

So here I have a Canon Power Shot A470 7.1 megapixel camera, this camera was many used to take photos of locations during location scouting, so this means I would also take shots that would be interesting to film. I also used this camera to take all the photos for my posters and magazine cover. It proved very useful as the quality was very good at capturing shadows making the image look more dynamic.

This is a Kodak z16 HD pocket camera and was by far the most useful thing I used throughout my production as it was what filmed the teaser and more. This came in hand so many times because I was able to use this camera to film shot outside of filming schedules, just when I would be outside going to any place in particular. An example would be all the shots taking in north London which I wasn’t expecting film anything that day. The quality of the camera is very good for day shots however for night scenes you get a grainy picture, but I found ways around this. I didn’t only use this camera to film but to also recorded voiceovers for the teaser, commentary and so on.

There were many other tool I used for the production such as the tripod I borrowed from college, my mobile phone, which at one point used for recording voices and my laptop which was used for editing the teaser and creating all the music and sound effects.

Poster analysis

After some feedback i have decided on what poster that would be best for analysis. This poster here entitles many aspects similar to my teaser trailer, this is most likely because the image used for this poster is an actually still from one of the shots i made during filming. The whole aspect of all my media production was to do something that was outside media conventions, including this poster here. The initial idea of the teaser trailer was to follow the drama genre. That meant that all the settings and character had to be grounded to reality and have qualities that a normal person could understand and relate to. This is what my whole poster is about; it was designed for the audience to recognise and then pick apart different aspects of the poster such as who is this person, what is he like, where is his location, what is he doing there and etc. The whole media production was made to be based in a contemporary urban environment as you can see here. I thought this was a good idea, so that it would create some sort of backstory without actually telling the story itself. That is why the poster is left so vague compared to the other poster that was telling a different message. There is no slogan on this poster, as I thought I would be best for the viewer to choose one, since the poster had a strong image to hold up everything. The top of the mentions that that the film is an adaption of a novel, this was to make it seem more a real movie poster. I also made up two logos and a website to follow this up. I keep all text away from main image, however I had to make sure that the title stood out and the credit blocks were easy to read. The poster was purposely de-saturated red to kind of follow the theme of the teaser trailer, which is in black and white. The colour red can mean a number of things, love, hate, passion and so many other things. That’s why I left chose that colour, as it made the poster more ambiguous.

Posters

Here is both of my Posters for my media production. As you can see both posters look very much different from each other and was in fact made very differently from each other. Each poster has its own theme and shares a few similarities between each other.

Magazine cover

After taking several photos for my poster and magazine I have decide to keep with the theme of a black and white presentation throughout all of my media, including my posters, for a saturated look. I will next analyze and also go about how I created my poster.

New footage

I came to realise that working with the new stabilization software took up too much time and learning to incorporate to my teaser trailer. So I decided to not use the shaky footage and instead redo some of the older shot and also some new shot. This would be better than using up all my time on figuring out software and so on.

Design of the Logo

Here you can see 2 logos the one on the top is the actually logos, the one on the top is the actual logo I’m going to use, the other is the alternative logo which I originally used. There was grey version of this logo but I omitted it. There is no particular reason why I change the colour of the logo to blue other than to make to match the images to posters better which I will get into in a later post. With this logo I wanted it to look really bold and dominate, and with the concept of time put into the equation, I wanted to make the logo look as if it was eroding a little. I also laid out the logo in a way so that it doesn’t seem too long, and this is what i ended up with.

Title for teaser decided

After a long decision process of thinking of many names for my teaser trailer that would fit, I came up with the name, “OUT OF TIME”. I believe that this name sound more catchy compared to one of the previous names I used such as “invisible”. for the logo I would replace the second “I” for a “1”, so that the logo would look unique. Here is a example of what the logo looked like.



Now for the logo itself I put a lot of little details which I believe I should into detail in the next post.

stabilizing footage

So I have two videos here. One which is shaky cam footage and one which has been stabilized.



So as you can see, this footage is kind of shaky. This shot is not steady enough to be used as shot for my teaser trailer, however I did stabilize the shot below.



The shot is now steady and as you can see the girl her stays in the middle of the shot fine. However you can also see some jittering around the outside. This isn’t a problem, as this can be all sorted in virtual dub - the software I use to make the shot steady.

Movie Month ?

For my own magazine cover i have designed my own logo. well I’m in the process of designing it right now. I have already decided on the name “Movie Month”, as a title. The reason I chose this name is because many movie magazines come out monthly and I could image if this was an actual magazine it would be a like a monthly event to talk about movies.

Shaky Cam!!

So with filming my teaser trailer I’ve come across the problem of my shot being very shaky , especially crowd scenes and shot that were shot on top of a bus. So I was figuring out what I could do to make the shots look more steady, since I didn’t want to just get rid of the shots. Then I stumbled across this software.



im going to try out this software and see if it fixes any of my shots.

Plain and simple

So recently I’ve been looking at magazine posters for my own magazine cover. Im mostly mean to look at movie magazines for reference, however I’ve been look at other types of magazines too. Like this one here^. As you can see the front cover is very simple, with only a image of Obama and a few lines of text which is out of the way of the main image. Besides the “TIME” logo of course, but the main head stories of the magazine are placed at the top instead of the bottom, where most magazines place them. This is defiantly a type of front cover design I like to look into. Even EMPIRE magazine has done this type of design. For example the image below.

Ideas for posters.

So forget that this image here is a advert for a set headphones, and look to at the image of just Dr Dre. This image is something that really caught my eye, and gave me a good idea for one of my posters. What I like about this image is how the head of Dr Dre is almost being swallowed by the darkness in this image. Of course I’m not sure if all my posters will be in black and white but I thought this image of Dre was also a good black and white image to look at.

The voice over

What can i say other than that the voice over is the only thing i haven't touched apon on things relating to my teaser trailer. Here is a good example below.

Yes I do understand that this is a video game, however all the people you see in the teaser are actual professional actors, so I’d say that should past. The thing I want to note about that trailer is that the voice over’s take place in different parts of the story giving us very little information about the characters and story. I think this is good for any teaser trailer , and I think I should think about how I should incorporate that into my teaser trailer. The nest teaser is a little different though.



This teaser is a little different the reason why is because this film already has a great fan base, and most of the lines used in the teaser are from the actual graphic novel. This teaser was mostly to reach out to the fans of the graphic novel. But this trailer is useful to gain new fans also. Ill talk more on this topic the as soon as I decide what I should do for my own voice over for my teaser.

The trial and error shot

Hmmm so what do you think my friend is doing in this shot?

Well it's not very clear in the first shot, but you now get the idea that he was smoking.See this is what i call the trial and error shot of my teaser. it took a while to figure out what i could do to make the smoke more Visible.

Here is the shot about a few seconds later but it is just as bad as the last shot. see the problem isn't really to do with the lighting but the background. This is a new thing i learned about making a black and white production. now om conscious
of the fact that things you want to stand out in a black and white film - you must have that thing parallel to what is around that object.As you can see in the next shot below.

The smoke is more visable here. Well its not all that visable here but when the film is in action you can defiantly see it, and as a bonus i got this awesome light glare effect because this was filmed in night. Not only that but my friends face is consealed in the darkeness which makes him anonymous,like the other actors in the teaser. Now i keep in mind what blackground i'm at.

All the images here is a scene taken from my teaser.The whole shot is about 3 minutes long.This might take a while to edit down.

The Eye of the Beholder

You may have noticed quite a while back that I did a mood board. In that mood board I had this image at top. This image of course came’s form the Eye of the Beholder an episode form a popular 1960’s show The Twilight Zone. I wanted to talk about this episode in particular , since it was one of my main inspirations to do my teaser in black and white. The story of the episode mainly revolves around Janet Tyler who’s face is bandaged through most of the episode because it is seen as shockingly different from everyone else. Most of the episode everyone is in silhouette which makes you wonder what everyone looks like especially Janet. This builds a lot of tension to the big revile of her face which I won’t ruin. But lets just say that the episode had a different approach to story telling - which I don’t see today in any television shows, yet alone movies, and because this episode was so different from what I’m used to seeing, it let me to make my project different as well.

(Janet with her bandage on)Truley the lighting was awesome in this episode.

New shots = New Storyboard

This is a still taken from my teaser trailer. This shot was taken at an alleyway in china town.

Due to me taking more shots according to plan I’ve decided that it would be best to redo the storyboard, since not ever shot mentioned on the old one wasn’t taken. While shooting I found that I took even more interesting shots without really thinking about it. This could change up the story a little bit but I’ll worry about that once I’m done.

Many shots later . . .

This is a shot from my teaser trailer

After last weekend of shooting I was very careful to only shoot scene with good lighting, since the camera I use isn’t top of the line and also I have to downgrade the video quality from HD to SD for editing purposes. This is also made even more important due to the film being in black and white. If it wasn’t for the screen test I did before shooting the actual teaser of the film , I think I would have to discard many of my shots. So I think I think will do one more screen test for editing.

Going beyond the shooting plan

This is a shot from my teaser trailer

While shooting for the teaser trailer i found myself doing much more than planned.I did all of the scenes planned, however i went beyond that and ended up with about 50 shots and maybe more than 10 minutes of footage, and this is a 1 minute trailer. i even found that i shot in more locations than planned while traveling around london and so on. this is a very good thing but it will be a pain to decide what shots i should use since i like many of them i have taken.

Watched 127 hours

On the 15th of january i happened to watch 127 hours later. i wasnt expecting the film to be any use to my project, however i was wrong and after i finished watching it, i felt the need to incorporate some themes in my teaser trailer. The thing i remember what was great about the film was how realistically the film portray how you would think if you was stuck between a rock and was dieing and what you would do if you wanted to survive. I also noticed many interesting camera angles in the film, like close ups from within objects. I feel like i've gotten many idea's form this film for my teaser whice i could quickly add in editing.

film noire inspirations

while searching through the the net for inspirations for my teaser trailer, i tought it would be a good idea to have a look a much earier films that im used to. The noire film genre is something that i have taken big intrest into - from the camera angles,lighting effect and setting. i believe that the genre is a good example to take from while filming. Here is a example of film noire.

The beginning of the filming process

First shot for the teaser trailer

Filming has begun, and during this time i wish to do several screen test between shooting to get the best quality out of the final teaser trailer.

Screen test 1 -POOR LIGHTING!!

i started filming this screen test just before i start the actaul filming of my teaser trailer. Since my teaser trailer is going to be in black and white the whole nature of filming it is going to be different. what ive learned from this video is that the lighting is very key or the picture will be very grainy, and unpleasent to watch.

Creatation of poster version1

The creation of this poster is really simple, but gives a really nice effect




first i adjust the brightness and contrast to get a good differences from light to dark.



Then i change the hue of the colour to make it look more effective.

then lastly i will create all the logos and text in the film, which i will get into later.